We believe that the foundations of every website should be built on three things – Discoverability, usability and transparency. That’s why every one of our customers benefit from the below as standard, with every package that we offer.
Every single site we build for our customers comes readily optimised for Google.
It’s never been more important to have a website which is fully functional on all devices. Not only is it vital for your customer’s user experience, but Google has also taken to punishing websites that are not mobile friendly. That’s why, with every single website we build, responsiveness is at the forefront of our design, meaning it will function perfectly on big screens, small screens, and everything in between!
Transparency is super important, for two very different reasons. Firstly, we appreciate that you need to be able to see if you’re getting return on investment from the monthly fee you pay to us, by seeing an improvement in website visitors and incoming enquiries. Secondly, in order for any good website to develop and improve, we need to make data-led decisions off the back of the insight available to us.
Digital analysis of data is a huge part of online marketing and something that should not be ignored.
All of our customer’s website data is fed into Google Analytics which can then be viewed easily from your very own dashboard. Spidersnet are proud to offer total transparency!
Features you get with the reporting tool:
Stock management alerts
Customer postcode log
20 image upload
Easy to use content management system
Once you’ve chosen your overall website design from one of our 4 options, safe in the knowledge that you have the basics covered, you’re then welcomed with a large choice of website enhancements or ‘add-ons’ as we like to call them.
They’re all designed to drive you more enquiries and enable you to communicate better with your customers, and, best of all, you can toggle these on and off as you please.
Part exchange tool
More and more people are part exchanging their vehicles today. We have a part-ex tool which your customers can fill in to give you a standardised overview of the vehicle they’d like to trade.
Finance integration tool
Our integrated finance calculators are an incredibly important feature for our dealers. We’ve built relationships with some of the automotive industry’s leading finance specialists and we are able to incorporate these into your website with ease.
Service quotation tool
Many of our customers also offer car services as well as car sales. For just £25 per month, we enable our customers to provide quotes and take bookings for these using our service quotation tool.
Pay per click advertising
Utilise the expertise of our in-house PPC team, who can target people searching for the stock you have, with a cleverly crafted advert that appears on Google search results.
Additional monthly SEO
All of our sites are optimised for Google as standard, but we also offer a highly effective monthly SEO service for those dealers who are trying to make some bigger gains. Our team of experts work closely with you, conduct the necessary research and then go the extra mile to give you the best possible chance of gaining more visibility.
Our live chat service enables you to chat with your customers instantly and with ease. If they have a simple question or query, or perhaps want to make a booking, they can speak with you straight away through our increasingly popular live chat add-on.
Many customers struggle with putting across their company’s message in the right way. It’s hard to relay your message in a friendly and professional tone, with perfect spelling and grammar.
If this rings any bells, let one of our copywriting experts help you!
Facebook Page Optimisation
A fully optimised Facebook Page can play a huge role in a car dealership’s marketing efforts. For a lot of your potential customers this may well be the first point of contact with your business. So it’s absolutely vital that your page does all it can to help you transform Facebook users into customers!
Drone photography & videography
If you really want to stand out against your competitors, you may want to explore our impressive aerial photography and HD drone footage, which you can use to impressively showcase your forecourt from the sky!
Our highly qualified design team can create a slick, professional logo for your business. Whether you’re in need of a simple logo refresh or you want something brand new!
Running cost calculator
We appreciate that running costs play a large part in the buying process for your customers. That’s why we’ve created our running cost calculator tool, which allows users on your website to enter their mileage and find out how much it will cost for them to run that specific vehicle both yearly and monthly. The more info you can arm your customers with, the more they will trust your dealership and the more genuinely qualified enquiries you will receive!
Spidersnet has teamed up with Max Berry Productions to offer entertaining and informative video reviews. Allow us to help create fantastic engaging video content that can be used across your website and social media platforms.