The latest news from Spidersnet
Why is SEO so important to car dealers?
It’s 2019, and now more than ever, consumers are relying on digital channels to help them shop for their next vehicle. There’s no moving away from the fact that modern day car buyers are scouring the web, interacting with a number of brands along the way, whilst...
MAX’S MONTHLY COLUMN: A look at the 2019 Geneva Motor Show
Max Berry Well this weather isn’t great. It had us all stumped didn’t it; that week of beautiful weather we had back in February when it seemed the dark days of winter were gone and a fresh, springy, summer was now upon us. But, and these are live updates I’m giving...
BMW issues profit warning in ‘challenging environment’
BMW has announced that it expects group pre-tax profits to fall by more than 10 percent this year. The automaker said that new technology, currency movements and trade conflicts have all pushed costs up. Following the annoucement, the BMW Group’s shares dropped almost...
Selling your vehicle through powerful photography
When it comes to selling your car, the importance of great photography is quite often overlooked. However, the perception of both your brand and the value of your car is judged by your visual representation. Therefore, knowing the art of powerful photography can have...
Tesla changes mind on dealership closures and price reductions
American electric car manufacturer Tesla has now backtracked slightly on plans to close almost all of its stores and reduce prices dramatically. Only a few weeks ago, on February 28th, the EV manufacturer stated that it would be ‘winding down many of our stores’ over...
22 months of growth for AFVs
American electric car manufacturer Tesla has now backtracked slightly on plans to close almost all of its stores and reduce prices dramatically. Only a few weeks ago, on February 28th, the EV manufacturer stated that it would be ‘winding down many of our stores’ over...
Google My Business: What is it and why is it so vital?
Overall, the UK’s new car market saw year on year growth of 1.4% in February, which is usually a slow month ahead of the March plate change. This growth could have been caused by the looming prospect of a no-deal Brexit and the threat of price increases on imported...
MAX’S MONTHLY COLUMN: Engine size, the BMW M550d, and Max’s favourite car of all time
Having an online presence is so important to ensuring dealers thrive in this day and age. This is why we have created our Learning Hub, which is chocked full of tips and advice on how to boost your dealership’s digital marketing efforts. We’ve mentioned the importance...
How can you measure marketing channel value?
Max Berry Welcome back to the 2nd edition of my, Max Berry’s column, here on the Spidersnet blog. Here’s a question right; why is it still February? Every year I’m utterly bewildered as to why the first couple of months of the year last for so long. By no means am I...
Buyers now favour new hybrids over diesel
In our first Google Analytics guide, we taught you all about the basics - how to measure traffic, the key terminology and how to find out which page is performing the best. In this guide, we are going to take you deeper into the world of GA and we're going to show you...
Codeweavers: What do you know about your customers and how can you use these insights to your benefit?
Insurance comparison website GoCompare has conducted a survey of 2,000 people asking which fuel type they would favour for their next car. The results showed that more new car buyers are now looking at hybrids than diesels. Only 18 per cent of those considering a new...
Porsche and Volkswagen both warn UK consumers about Brexit price rise
Eventually the car decides it can do no more miles and the dreaded ‘0 miles – refuel NOW!’ message pops up. This is where the boys are separated from the men. I think once you’ve owned your car for more than six months, you have this strange belief that because you’ve...
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